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You can use different dashboards to quickly gather essential information about your website's performance in one place. These dashboards allow you to apply filters and visitor segments to focus on specific data.
You also now have the ability to create your own custom dashboards and add report blocks tailored to your needs, providing a more customized and insightful view of your website's performance.
The Main Dashboards is separated into 3 sections. In this module, we’ll learn more about these sections and their associated report blocks:
Right above the tiles, you can see a date-selector icon. This enables you to select a certain time period, or specific day, for which you want the dashboard's data to correspond.
It is crucial to limit the presentation of data to specific dates or timeframes during which you executed potential campaigns or implemented other strategies. This will allow you to assess the effectiveness of these actions and use the insights gained for future planning.
You also have the possibility to set the dashboard's data to auto-reload every few seconds, minutes or hours depending on your needs.
In the dynamic landscape of website analytics, having the ability to dissect and understand your data is paramount. To empower you with greater control and deeper insights, we're thrilled to announce the introduction of an array of new filters on our Main Dashboards. Let's dive into the exciting new features that will supercharge your analytics experience:
These filters are your ticket to a more insightful and optimized digital strategy. By understanding your data at a granular level, you can make informed decisions and stay competitive in the digital world. Keep an eye out for even more exciting features as we continue to enhance our analytics platform. Get ready to supercharge your insights with our new Dashboard filters.
As you will now start to see, there is a huge wealth of information available to you for each section. See the following segments which will explore each of the tiles in more detail.
Quick Note: Don't forget to read the general hints about the dashboard tiles!
Within this module, you are being presented an overview of the most useful KPIs about your website's traffic, on a selectable timescale. Get to know more about the following KPIs:
We are excited to announce a new feature—users can now seamlessly download the data showcased in the main visits report block (Visits, Sessions & Visitors) in the Master Dashboard!
This addition provides unparalleled flexibility in handling information and caters to diverse user preferences by offering four export options:
You can find the download icon next to the compare button on the right side of this report block. Clicking this icon will open the drop-down list. Simply tap the download button and select your preferrred file format to download.
When exporting data in CSV and XLSX formats, you will notice a 'Data Segment' column. This column is derived from the 'compare' option. In this context, Data Segment 2 consistently represents the 'current one'—the dataset selected by the user in the main date picker. On the other hand, Data Segment 1 corresponds to the data from the comparison mode, capturing the previous period or year-on-year data. This distinction provides valuable context when analyzing and comparing datasets within the exported files.
This tile displays the six most popular pages within your website and the amount of page visits that were tracked during the selected time period (including reloads). This overview enables you to see which content is the most interesting to your user base. Take your learnings and focus on what your visitors are looking for!
Every row represents a popular page on your website and its relevant information.
This tile displays your website's bounce rate as a percentage within a specified time frame.
The Bounce Rate represents the proportion of website visitors who navigate away from the website after viewing only one page, regardless of how long they stayed or the method of their departure.
The data can be grouped by days, weeks, months, or years within this graph. Moving your cursor over the line will show you more important information, including a comparison of the selected data to the previous period.
Web analytics tools can categorize and present website visitors based on various factors, including their location. The geographical location of visitors is vital for delivering content and services that are relevant to their specific needs.
This tile will show you the top six countries from where your website's visitors originate.
Every row shows one country your visitors were located when visiting your website, reflecting the following information.
This tile shows the number of visitors that accessed your website within the last five minutes or the ones that are currently visiting it in real time.
On this map, you will see flag pins if you have visitors currently on your website.
If you hover over each round flag pin, you will receive more information about the visitor(s) that are currently navigating your website, such as the flag, the country, and the number of live visitors. Once you click it, you'll see a tooltip with the following information:
Website visitors (or visitors for short) are people who viewed at least one page of your website. A visitor can be categorized as new, returning, or converting.
This tile provides you with a list of your six most recent visitors on your website.
Each line represents a visitor's session and contains the following information:
Landing pages are the pages that were first encountered by your visitors within their sessions on your website.
This tile displays a list of the top six pages of your website where visitors first came when they visited.
This helps you to understand where most of your website's visitors started to browse your site. If you see that most users land on pages of your website that are not important for your business and do not contain the content that you want to emphasize, you should take corresponding measures to guide your visitors to other pages.
Every line shows one page your users interacted with first and the related information
Visitors that were directly forwarded from the listed third-party websites to your site.
Within this tile, you can see the top six external websites that have referred traffic to your website during the selected period of time.
This overview helps you to see which other websites support you in generating traffic and allows you to better understand your user base. Check why your visitors mostly came from a website (what content do they have, what call to actions, etc.) and use this !
Every line shows one referrer and the following information:
This tile displays the six most popular pages (not landing pages) within your website. It shows the website's pages that received the highest number of sessions throughout the selected time period. Note that a session may include multiple views of the same page.
This tile gives you insight about the top six operating systems that were used by your website's visitors when visiting your site.
This figure helps you to see whether you should optimize your website for a certain OS, as most of your visitors use it (or find out why people with a certain OS are not visiting your website)
Every row shows one popular operating system your users' devices have and the related information:
When a user opens a particular website, the web browser retrieves the necessary content from a web server then displays the resulting web page on the user's device.
Within this tile, you are presented the top six web browsers that were used by your visitors when visiting your site during the selected time period
This view helps you to see whether you should optimize your website for a certain web browser, as most of your visitors use it (or find out why visitors using a certain browser type are not visiting your page).
Every row shows one popular browser your users' devices used to access your website and the related information:
Within this tile, you will see the top six display resolutions of the devices that were used by your visitors when visiting your site during the selected period of time.
As you know, there are many different types of mobile phones, tablets, PCs, etc.. All of them might have different screen dimensions, hence different screen resolutions
This data helps you to see whether you should optimize your website for certain screen resolutions, as most of your visitors use it. If you see that a lot of users use a screen resolution that your website is not optimized for, you should change that to obtain better results.
Every row shows one popular screen resolution your users' devices have and the related information
This tile provides you with the top three device types that were used by your visitors when visiting your site during the selected time period.
This view helps you to see whether you should optimize your website for a certain device type, as most of your visitors use it. If you, for instance, observe that most of your visitors are using mobile phones to access your website and you have not optimized for mobile phones, then you should do so in order to improve the user experience/traffic on your page.
Every row shows a device your visitors have in use and the related information:
This tile gives you a brief summary of the most important topics related to the Polls feature. You will be able to:
This tile shows you an overview of the current situation of your Session Recordings feature. You will be able to:
This tile briefly presents you the most important KPIs relating to the Funnels feature. You will be able to:
This tile briefly shows you the most important KPIs related to the Heatmaps feature. You will be able to:
This tile briefly presents you with the most important KPIs related to your Event Tracking feature. You will be able to:
This tile gives you a brief summary of the most important topics in relation to the Survey feature. You will be able to:
The Pages Dashboard provides an overview of your website's pages, allowing you to analyze various page-specific metrics. It is a valuable tool for website owners and administrators to track and analyze the performance of individual pages and make data-driven decisions to improve the user experience and drive desired actions on their website. To view more detailed information about your website pages, you can also go to the Pages module.
Here's a breakdown of the information you can access on the Pages dashboard:
Additionally, you can now create and apply visitor segments to the Pages Dashboard. These segments allow you to filter and analyze page data based on specific criteria or characteristics of your visitor groups. You can find the visitor segments icon in the upper right corner of the dashboard. Everything about the visitor segments can be found here.
You can also customize the number of entries shown per page and easily navigate through the data using pagination.
The "Create New Dashboard" feature offers the ability to craft custom dashboards and grant access to existing website contributors. Whether utilizing default report blocks for quick insights or customizing the dashboard to specific needs, it offers a versatile approach to gaining a deep understanding of website performance.
This flexibility ensures that users can swiftly access relevant metrics, empowering informed decision-making and fostering a cohesive understanding among team members and contributors.
Important Note: Access to this feature requires the purchase of a minimum pricing plan.
Creating a new dashboard lets you see and understand data in your own way. This guide will walk you through making your dashboard step by step, so you can organize and understand data for better decisions. Whether you're experienced or new to this, the guide makes creating your dashboard easy, turning data into useful insights.
You can control the settings for each custom dashboard by accessing the three-dot menu, where the following options are available: