See how much of your traffic is direct or reaching your website via email, social media, organic search, or referrals.
Reveal how many pages were opened on average per visit based on your traffic channels!
How long did website visitors of a certain channel remain on your site? And how does it compare to session durations of visitors reaching your website via other traffic channels?
Check the average bounce rate for each incoming traffic channel. Which of your channels is the weakest link having the highest bounce rate?