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TWIPLA is set to Maximum Data Privacy Mode by default. So this means no fingerprinting, no IP tracking, and no page history records. Crucially, website visitors can't be identified; this keeps them safe.
But with TWIPLA, you can analyze site performance in compliance with both GDPR and ePrivacy. This privacy framework is the strictest in the world; comply with it and you also comply with all global laws.
Automatic compliance means no need for the cookie consent banner that restricts data capture. So remove it and have up to five times the data and better insights. Remove it and your UX will shine.
Each of the four TWIPLA privacy modes use cookieless tracking. The data collected is completely anonymized, meaning it's scrubbed of anything that could then be used to identify your website visitors.
And at Maximum Data Privacy Mode, only visitor location tracking remains. It also rejects the fingerprinting technology used by all the other levels, and which violates ePrivacy without visitor consent.
Instead, it takes an approximate approach to the tracking of returning visitors and screen resolutions. It then aggregates the data, identifying trends and patterns from this collective visitor behavior.
And so when Maximum Data Privacy Mode is enabled, TWIPLA provides highly accurate insights without collecting any personal data or impacting the privacy rights of your visitors in any way.
We know it's possible to collect personal data without breaking the law. It can also be very useful: think personalization, targeting, and customer support. And for some, this is vital for business success.
This is why we have four modes. So set one site-wide, or choose a different one for each visitor country. Doing this will maximize data capture, while increasing insight accuracy at the same time.
But unlike Maximum Data Privacy Mode, they carry legal obligations. You'll need the cookie banner for explicit visitor data consent. You'll also need transparent data practices and good data management.
But don't forget, we're data privacy advocates, it's our first priority. So regardless of the privacy mode you choose, we'll provide all the support you need to stay compliant and get the insights you need.