Colorado Privacy Act (United States)

What the CPA covers, and what it means for your website analytics

Official name: Colorado Privacy Act (CPA), Senate Bill 21-190. In force since 1 July 2023, it gives Colorado residents rights over their personal data and sets duties for businesses that process it at scale.

See all privacy laws

At a glance

Colorado's consumer privacy law

The CPA gives Colorado residents the right to access, correct, delete and take their personal data with them, and to opt out of targeted advertising, its sale and certain profiling. Processing sensitive data needs opt-in consent.

CPA privacy banner

Who it covers

Firms serving Coloradans with data on 100,000+ people, or 25,000+ if they sell data

What it means for websites

Since July 2024, you must honor opt-out signals such as Global Privacy Control

Who enforces it

The Colorado Attorney General and district attorneys

Maximum fines

Up to $20,000 per violation, under the Colorado Consumer Protection Act

Further reading

Everything you need on this law

The CPA

The Colorado Privacy Act as passed in 2021 (Senate Bill 21-190), from the Colorado General Assembly.

Read the official bill

The Colorado Privacy Act rules

The official rules that set out how businesses must comply, including with universal opt-out signals.

Read the rules

Colorado Attorney General on privacy

The office that enforces the CPA, with guidance for consumers and businesses.

Visit the Attorney General

The CCPA

California’s privacy law, the first of its kind in the US, enforced by its own dedicated agency.

Read our CCPA guide

The Virginia Consumer Data Protection Act

Virginia’s privacy law, which shares the CPA’s structure and thresholds but differs on opt-out signals.

Read our VCDPA guide

More privacy laws

Guides to 14 more laws, from the GDPR to the CCPA, and what each one asks of your website.

See all privacy laws

Privacy by default

Less data, the same insights

TWIPLA’s default Maximum Privacy Mode keeps what you collect to a minimum, wherever your visitors are:

  • Visitors are counted with a one-way hash, the only identifier stored
  • Reports show trends across your audience, never one person’s page history
  • All data is hosted in Germany, under a Data Processing Agreement that lists every subprocessor
  • An optional opt-out link lets visitors switch off TWIPLA tracking entirely

Every privacy law sets its own rules. Custom Country Data lets you choose the privacy mode for visitors from each country, so you can match it to the law that applies there.

Proof, not promises

How TWIPLA respects your US visitors’ privacy

Privacy modes and country settings

How to choose one of four privacy modes, and set a different one for visitors by country.

Read the guide

Visitor opt-out

Where any visitor can switch off TWIPLA tracking for themselves, at any time.

See the opt-out

What to put in your privacy policy

Ready-to-use wording for describing TWIPLA in your privacy policy.

Get the wording

Our Data Processing Agreement

The processing agreement every TWIPLA customer signs, with all subprocessors listed.

Read the agreement

thoughtbot

How a US design and development agency dropped its cookie banner and Google Analytics without losing insight.

Read the success story

Legal disclaimer

Helpful guidance, not legal advice

This page explains the law in general terms. Laws change, and how they apply depends on your business, your visitors and how you configure TWIPLA.

Unless another mode is named, statements about compliance refer to Maximum Privacy Mode, our default setting. For advice on your situation, please consult a qualified legal professional.

Questions about how TWIPLA fits this law? Email our team at consentless@twipla.com.

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