TWIPLA Offers Custom Dashboards, Black Friday Deal, & Wins 15 Awards
Press Release (November 2023)
FOR IMMEDIATE RELEASE
November 28th, 2023. Since the last press release, we've been working to finalize our soft rebranding from Visitor Analytics. This is now complete and includes a range of new social media accounts, as well as a revamped press page and media kit. We've also won a record 15 analytics awards so far in 2023, and are celebrating these many achievements by offering users a 40% Black Friday discount on their next payment cycle.
This press release summarizes all these changes, and publicizes the events that TWIPLA has been involved with as part of our thought leadership initiatives. It also introduces Custom Dashboards, our innovative new feature that makes the platform all the more flexible for businesses of any type. This tool mirrors our commitment to data minimization and insight maximization, and further refines what privacy-flexible analytics can do.
Important New Communication Framework
New Social Media Accounts
As part of our rebrand from Visitor Analytics to TWIPLA, we've updated our social media channels. And while some platforms allowed us to do this in-account, others did not. As a result, we've opened some new accounts. So follow the link below to find a list of our current handles. Connect with us across the web, stay up-to-date with TWIPLA, and get news from the wider privacy-first analytics sector as it happens.
New TWIPLA Press Kit
We've published a new TWIPLA press pack to make it easier for media outlets to report on our website intelligence business. In it, you'll find various downloadable logos in SVG and PNG format that can be used within the stated guidelines, our HEX code color palette details, and some platform images that are free to use. It also includes short and long-form boilerplate descriptions that should also help you cover us.
Platform News and Updates
Record Year for Analytics Awards
We're delighted to announce that we've received 15 awards for our website intelligence platform so far in 2023. This number makes it a record year for our company, and attests to the high standard of excellence sustained by our development team. It also means that we've now won over 60 analytics industry awards since 2019 - further proof that our company is going from strength to strength.
Custom Dashboards Now Live
We're pleased to announce the launch of Custom Dashboards. This enables users to create as many report panels as they need, with each one tailored to a specific goal. They can also control who has access, streamlining collobarative work and improving data governance. It's a fantastic new addition to a TWIPLA toolkit that was only recently enhanced by the Pages Dashboard and Visitor Segments features.
Company Promotions and Events
Black Friday Discount
TWIPLA has once again joined the Black Friday and Cyber Monday shopping event. We're offering all our users a 40% discount on their next payment cycle, regardless of whether they pay monthly or annually. They can claim this big discount by entering the platform and activating the Black Friday discount code that is waiting for them. The deal will be available until the end of (this) Thursday, November 30th.
November's Webinar Event
At TWIPLA, we're continuing to build a name for ourselves as thought leaders in the emerging Analytics-as-a-Service sector. Dragos Gal, our Head of Enterprise and Integrations, led another fascinating Webinar entitled "How to Grow SaaS in 2023 and 2024". In it, he pulled on his rich expertise in the tech sector to offer an overview of the current business climate, as well as practical strategies for increasing revenue.
TWIPLA@T3CON23
TWIPLA joint-CEO Alexander Veit gave a keynote speech at the annual TYPO3 conference in Düsseldorf, Germany. Entited the "Analytics You Want Vs. Analytics You Need", he advised businesses and attendees from the wider tech community to stop collecting website data for the sake of it, and to adopt a more streamlined approach that meshes better with the privacy-conscious era that they are now operating in.
About TWIPLA
TWIPLA is an advanced privacy-first website intelligence solution that is guiding the success of over 2.5 million businesses around the world. Our mission is to empower our clients with the analytics insights they need while keeping their website visitors safe. And with a commitment to continuous innovation and robust data security, we're your trusted partner in the fast-paced world of website analytics.
For media inquiries, please contact:
Simon Coulthard
Content Marketing Specialist
